Goal: To track when show metadata flows into your organization.
How: 1) Identify persons at the top of the information lifecycle -those in Content Planning or Programming; and, 2) Inventory which metadata is available in contracts and pitch decks; then, 3) ask the general timeline when that metadata is available to others in the organization.
Benefits: Collecting quality metadata the moment it enters the organization, ensures it is ready for publishing (not curation) at the time of content distribution.
